Show your world.
Put your country’s films, landscapes and culture into visitors’ hands. Use existing video or commission original 3D content.
EXPO IN 3DEXPO 2027 BELGRADE · 15 MAY – 15 AUGUST
Glasses-free 3D on your smartphone.
Powered by an optical screen protector
and Optiqb software.

THE TECHNOLOGY

A precision optical layer fits over a compatible phone’s display. Optiqb software creates the views that bring depth to the image. The lens directs those views to each eye.
Match the optical screen protector to the phone model.
Play 3D content or convert supported 2D video as you watch.
Watch without glasses or a headset. Switch between 2D and 3D within supported app functions.
CONTENT WITHOUT BORDERS
Sport. Beauty. Film. Culture.
Bring existing video into 3D or create something entirely new.
FEEL CLOSER TO THE ACTION
Give a highlight, a performance or a brand film a new sense of depth. A moment on screen becomes a reason to stop and watch.

MAKE THE PRODUCT THE EXPERIENCE
Bring a product launch, a makeup tutorial or a gift collection into 3D. Turn brand storytelling into a moment of discovery.

GIVE AN IDEA A VISUAL WORLD
Flowers unfold. Ingredients float into view. Pair a fragrance story with scent, or use the same creative approach for food, craft and culture.

Illustrative creative treatments. Objects do not physically project out of the display.
3D film concepts · Location photography
FROM EXPERIENCE TO OPPORTUNITY
Four ways to turn the EXPO experience into lasting customer relationships.
Put your country’s films, landscapes and culture into visitors’ hands. Use existing video or commission original 3D content.
Pair a compatible handset with an Optiqb kit. Build a renewal gift, a premium accessory offer or a content-led customer package.
Connect an on-site demonstration to a fitted kit, a gift package or an online order for the visitor’s compatible phone.
Work with operators, distributors and content partners to bring the experience into stores and homes across markets.
TELEKOM SRBIJA / mts
Connect a memorable EXPO demonstration with the reach of mts stores, customer bundles and international partners.
Explore the commercial overview
Experience at the pavilion.
Discovery in the store.
Enjoyment at home.
THE ESSENTIALS
You need a lens made for your phone model and compatible Optiqb software. The fit is handset-specific; it is not a universal screen protector.
Check your model with OptiqbYes. Use your own supported 2D videos, native side-by-side 3D films or new productions. Landscapes, brand campaigns, sport and cultural stories can all be part of the experience.
Online playback depends on website compatibility and participating providers. Paid films and subscriptions keep their existing access requirements.
EXPO IN 3D · POWERED BY OPTIQB
Opens the Optiqb website in a new tab.